| p>In every bar or café owner's estimations, | | | | hoops fans know that when March arrives, |
| there is always a season on the horizon in which | | | | everything turns into madness as the NCAA |
| the business must once again prove its staying | | | | Tournament captures the hearts and minds of all. |
| power. It can be hard to weather the storms of | | | | Duke, North Carolina and all the underdogs prep |
| winter or temper the effects of your clientele | | | | for this moment all year. It makes the transition |
| leaving on summer vacations. However, if you tap | | | | into spring and summer rather seamless. |
| into the power of sports, you will be able to see | | | | 3. Spring unfolds into summer. Of course, once |
| a way to span every season. Satellite TV | | | | spring arrives, it's all about keeping an eye on the |
| packages run the gamut from baseball and | | | | MLB season's opening salvos while the NBA |
| football to college basketball and international | | | | playoffs get exciting. Bar owners will find their |
| soccer. Here is how to line up your year of | | | | clientele unable to decide between early baseball |
| business. | | | | action and the playoff showdowns inevitably |
| 1. Kick it off with a touchdown. By the time the | | | | taking place in L.A., Boston or Cleveland. Whatever |
| New Year's celebrations wind down, football | | | | they decide, you need to give them the options |
| season is about to peak. The playoff dogfights | | | | to see it all by keeping the satellite TV packages |
| lead into the year's most epic sports event, the | | | | running on your big-screen TV sets. You might |
| Super Bowl. NFL packages have been known to | | | | find this time of year to be the most hectic of all, |
| give a boost to any bar with its clientele lagging. | | | | and the most productive for your business. |
| Around every corner of every neighborhood, | | | | 4. The Fall Classic gives way to the gridiron gangs. |
| there is a fan looking for an outlet and access to | | | | Baseball season has the ability to nip a little at |
| a favorite team. Once you establish that you | | | | every professional sport, with its season carrying |
| have the place and the satellite package to make | | | | on for so long. By the time the dramas of |
| that happen every week, the dark days of winter | | | | summer pass and the Fall Classic sees a new |
| will seem a little brighter. | | | | World Series champion crowned, you can get |
| 2. Lead into spring. It's non coincidence that | | | | right back into football season and see those fans |
| basketball fans start to have their day in the sun | | | | filing back into your business. Just make sure you |
| immediately following the Super Bowl. The NBA | | | | have your NFL Sunday Ticket package geared up |
| season kicks into high gear with the playoff races | | | | and ready to go. It will likely be a long, dark winter |
| going all the way into April, when the real fun | | | | without it. |
| begins for NBA fans. At the same time, college | | | | |