The Impact Of Competitiveness On Satellite TV Services In The Developing World

Ab initio, satellite TV services was only within thecost can only be afforded by high income level
reach of privileged rich few in the society. Aroundpersons. It could be stated that the trend has
late 1980s to mid 1990s, only the bourgeoisiesreverted and spending as low as $50 during
were seen with very large diameter (about 2m)promotion periods can be able to afford a satellite
dishes pointing to the sky on their roof tops andTV connection whereas about $12 can be spent
at secluded areas around the courts in theiron monthly subscription. This development has
compounds. Some of the dishes were fancifullymade information to be at the reach of the folks
designed plastics with nets while others werewith low income levels in the developing world.
metallic and painted to protect them against rust.Since many providers are striving for mastery in
During this period, it takes a great resources andthe business world, they have introduced many
manpower to mount a satellite dish since craneinnovations aimed at having edge over their
trucks and fork lifts were used for carrying andcompetitors. These innovations which includes
mounting the dishes that receive signals mainlywatching the TV programs on the mobile phone
free from stations that transmit in Arabic andeverywhere you go, codes for controlling channels
few English speaking stations. The paid satellite TVto ensure children are not endangered, recording
services were very few with large dishes as well.services to ensure that telecasted programs can
The ownership of the dish at this time is a markbe stored and watched at convenience etc. have
of affluence and a sign of distinction.placed some providers at advantage over others
Today, what used to be the pride of the wealthyand left customers the choice to migrate through
in the society has become of little consequence toproviders at will.
the poor and depraved among men. Thanks toThe introduction of software to surf thousands of
satellite TV service proliferation andsatellite TV stations over the internet with the
competitiveness among providers. It is a commoncomputer at no service charge by some
phenomena to see very small apartments (programmers have gone a long way to liberalize
sometimes even mud houses) in the remotetheir services hence, making the customer to be
villages in some developing nations having veryat freedom to decide how and when to use the
small dishes(about 0.35m diameter) hanging eitherservice. Since the internet facility is not domicile in
on the wall or on small metallic poles (of about 2many country, the satellite TV services can now be
high and 0.1m diameter) providing satellite TVview by customers at no service charge from
services to the occupants of the houses. Somearound the world with internet facility. This has
of the houses do not have dishes but specializedmade information dissemination easy hence
antennas for receiving signals from the baseemancipation of the poor and mediocre from
stations of their service providers.ignorance is imminent.
Prior to this era of proliferation andI believe that as technology continues to be
competitiveness among satellite TV servicedynamic, satellite TV service competitiveness will
providers, the cost of providing decoder, dish andcontinue and the level of knowledge dissemination
other accessories needed for transmitting towill increase. This will make it possible to achieve
home TV sets was not less than $600 whereasthe UN millennium development goals among
the monthly subscription was about $100 . Thisdeveloping nations of the world.